Diamonds Are a Capitalist's Best Friends
Everyone knows that we as humans need only a few material things for survival (food, clothing, and shelter). Yet, the capitalist society in which we live today is centered around the production, marketing, and exchange of commodities (no matter how trivial and useless they may be). It follows then that capitalists, in their constant search for profit, must engineer reasons for us to buy their products. They must convince us that while yes, we can live without them, we cannot live happily without them. They do this by attributing seemingly magical personalitites to those products. This fetish, which is exemplified in every diamond ring, converts societal relations involving people into relations involving things. Since labor has become abstract, we are no longer conscious of the methods of human labor that produces commodities, and we are thus left with only the market factions to classify the value of these goods—and the qualities of our lives. To deepen our understanding, let us first examine what a commodity is and why it’s so special. A commodity is anything produced for exchange—by its properties it satisfies some type of human desire. The odd thing about a commodity is it leads a “double life” so to speak. It is a pr . . .
In this way, the purpose guiding labor is ‘objectified’—it goes into the object. “From the profit standpoint of business, the market ‘glut’ is a catastophe [that] must be disposed of Not by making surplus use-values freely avalible to people—heavens, no! Rather, by destroying them. Before work begins, the object already has a particular form derived from nature. Only when capitalism emerged did production for exchange become principal. The material objects in pre- and post-production differ. Much to its mortification agribusiness produced an “excess” of milk and pigs, causing prices to fall. Commodities are not made to be given away. Without exchange, there can be no use. “Business cares about product quality only form the standpoint of sales. “Materialy commodities may be totally dissimilar—but they do have one thing in common: all require human effort for their production or appropriation. Such properties claim our attention only in so far as they affect the utility of those commodities, make them use-values. This is a principle of private property. If the basis for comparing commodities is the amount of labor required for each, the question of what kind of labor we are dealing with arises. As use-values, commodities are, above all, of different qualities, but as exchange-values they are merely different quantities, and consecuently do not contain an atom of use-value.
Common topics in this essay:
Commodities Capitalists, , useful labor, abstract labour, useful labor treated, labour exchange, labor required, prices profits, labor treated, human labor, exchange commodities, quality-less labor, labor abstract, |