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Have you heard of LivePerson? What do they do? Here's an illustration: Lessay you're an online storeowner, and you check your logs and notice that a lot of your customers check pages but don't buy. You figure that the reason they're not buying is because they're not sure of their purchase. As the store in online, they can't talk to a clerk and have questions answered like they can at Best Buy, so they leave your site to check out some other site, or buy the item offline.You could always put a "ask us a question form" up which takes the users' questions and emails them to you. This is good, but its often too slow for a casual peruser who is long gone from the site before you even see the question, much less answer it.A few years ago, someone realized that if you had an instant way to get and respond to these questions, you might be able to give a bit more of that in-store feel to the online purchasing experience, and increase your sales rate.Chat is instantaneous. A user can click on a button and ask questions and get responses immediately. With the instant resolution to their question, they are more likely to buy than those that don't talk to a person before th
Putting in a central server is not really necessary, but it allows us the ability to stay in the loop. A higher priced ($45 - $75) pro version would allow more logging capabilities, allows , and would allow a manager to monitor conversations and service reps and seamlessly pass a customer and the related conversation from one service rep to another. Putting the chat processing on the store owner's computer puts the majority of the bandwidth requirements on their shoulders as well. After the button is placed, a user will be able to look at the image and see if a customer service representative is available or not. The bulk of the communication work would be done by the store owner's computer. Now, millions of people (especially small business folks) have these persistent connections and can maintain a constant online presence. Now, most regular computers have more processing power than their users will ever consume. All of this is to show that times have changed and so, hopefully, the idea that didn't fare so well before will do better now. A few years ago, there were as many as 40 companies that doing this. Up to this point, when a user went to a store owner's website, the button has been saying the user was unavailable. If available, the user can click on the button and have a window pop up, allowing the store owner and user to communicate. Peer to peer technology lets two computer connect directly to each other. While the application running the store owner's miniserver will communicate with our central server and let us know they're online.
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