Toy Story is a highly successful family film aimed at an aud
Toy Story has been an extremely successful film, due to the fact that it caters for dual audiences. It's content successfully seeks to entertain and engage adult and children viewers. It fulfills both of these functions by using varied narrative strategies in order to represent all issues faced within the text, and engage both audiences to the separate issues that are dealt with. The film uses examples of relationships and bonds of loyalty formed with people, and issues of identity to arouse the reader's involvement and interest in the text. These techniques are being used because they are issues and themes that we can relate to in our everyday lives, regardless of age. Using this form of narrative issues throughout the text is why the film is so successful. The narrative strategies used to engage viewers, are interchanging the focalizer and focalized perspectives, ranging from character to character, points of view, and use different camera techniques. Film techniques such as animation and different angles are not solely used, rather the issues which are dealt with in the story, are one of the main tools used to fully engage both audiences.The development of identity and relationships within the text, are issues which are engag
Through its narrative, the film sought to promote certain values like friendship. Buzz the new toy in Andy's life and Woody the old toy. There are many scenes which make us sympathize with Buzz, allowing us to feel exactly what he's feeling: such as his first realization he is simply a character in an add, a manufactured toy. Issues of rejecting people on face value are also dealt with the Frankenstein toys, and the emotions that are a reaction caused by that. For example the initial reaction to the Frankenstein Toys which were put together in Sid's room. In the scene where Buzz and Woody are trapped in Sid's room, Buzz confesses to Woody his true feelings of himself, his feelings of no worth. Identity is dealt very broadly within Toy Story, which is one of the reasons why most issues dealt with in the text work well together; and don't clash whilst trying to cater for dual audiences. The battle between good and bad was presented in the film through the characters Andy and Sid. The toy characters in Toy Story are always in a constant struggle for identity. Buzz is faced to deal with the fact that all that he believed he stood for, his true knowledge of himself is a lie, a mere story. All the toys in this film were given human traits to make the viewer sympathise with how they were being treated. For example the toys are continually making attempts to further develop their status within the toy community. This not only relies on development of relationships with other toys, but having the best friendship with their owner from the (human world) Andy. Dealing with true identity in the text, especially in relation to Buzz is a big issue.
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