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Lotus Rental Car

With fuel costs rising, Alternative Fuel Vehicles are becoming more and more attractive to the consumer. After thorough research, it is our opinion that Lotus Car Rental Corporation should invest in the purchase of a small fleet of these cars in a test marketing effort. Lotus Rental Car can reduce expenses and increase their customer base by adding alternative fuel vehicles to their fleet. A wide variety of alternative fuels, excluding gasoline and diesel-for powering vehicles, exist. Some vehicles can be special ordered from the manufacturer, already adapted to accommodate these alternate fuels. In the case of hybrid cars, no special order is needed as models have been on the market since 1999 and are increasing in popularity.In the non-commercial arena, hybrid vehicles and 100% electric fuel vehicles are more widely used than other alternate fuel vehicles at this time. Commercially, Compressed Natural Gas (CNG) has become very popular especially in the public transportation industry. According to the "Transit Resource Guide" a publication of the American Public Transportation Association, "As of January 2001, approximately 25% or all new buses on order in the U.S. are natural gas-powered" (apta.com, 2003). Many of th


Lotus is venturing into largely uncharted territory with this venture, but it is an investment whose time has come. Compressed natural gas, propane, methanol, and ethanol are growing in popularity as fuel sources, as more vehicles are being made that can burn them. We feel that popularity for hybrid vehicle will continue to increase; Lotus must be ready to capture this demand. 6-Liter overhand cam SEFI (Sequential Electronic Fuel Injection) V8 engine and has a driving range of approximately 240 miles, Price. Bio-diesel burning vehicles have very low exhaust emissions and bio-diesel is usually cheaper for the consumer to purchase. Ford Crown Victoria: This natural gas sedan comes equipped with a 4. EV Rental Cars was the first rental company in the nation to have a fleet of hybrid vehicles. An alternative fuel vehicle or AFV is any vehicle that runs on an alternative fuel. ) Why did you select an AFV over a comparably sized/priced gasoline poweredvehicle?3. It can also run exclusively on gasoline when methanol-refueling options are limited, Price: $19,000. The compressed gas can be anything from hydrogen, methane, propane, to nitrogen. There are many types of alternative fuel vehicles, but the main types and the four that we will focus on are compressed gas, electric, hybrid, and bio-diesel.

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Approximate Pages = 9 (250 words per page double spaced)

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