What is your impression of Guajilote as a business venture?
             My impression of this company as a business venture is very low. They do not have an annual report for the stock holders, the problems in performance evolved because they do not have a mission statement.
             2. Conduct a SWOT analysis of Guajilote.
             A SWOT analysis stands for Strengths, Weaknesses, Opportunities, and Threats and is a simple and powerful way to analyze your company's present marketing situation.
             1. Knowledge. The competitor is with cooperative's distributor, cutting falling mahogany. Knows how to cut by using 3 operation using simple technologies. First, finding the rare tree in high elevation. Second, due to the rough terrain, the cooperative set up a temporary hand sawmill as close as possible to a fallen tree. Third, after the tree has been cut, the transportation of the woods was organized by mule, manpower, or floating down the stream.
             2. Relationship selling. Continuing depletion of mahogany trees around the world, the remaining wood should increase in value over time.
             3. History. A component of a USAID (United States Agency for International Development) project. By exploiting the naturally fallen mahogany tree in a buffer zone, people were allowed to live and engage in economically sustainable activities within the buffer zone.
             1. Costs. Their per-unit costs of selling are low. Guajilote had been receiving low lempira per foot from distributors.
             2. 15 of the Guajilote members knew little of markets or business practices.
             3. No formal public financial record was available.
             1. Guajilote could double its revenues if it could haul its wood to Honduras' major market centers and sell it without use of distributor.
             2. Need to train to have skilled carpenters or furniture makers in its membership.
             3. Need to overcome problems with transportatio
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