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Corporate social reponsibility

Because of their scale and visibility, large organizations are all ways in the eye of the media, whether it be in the newspapers or even on T.V, which takes an interest in the way that organizations do business and the broad social outcomes of their activities. This is true of both government departments and private-sector organizations.

Modern management of the large organization is keen to show itself to be socially responsible. In many cases, positive outcomes for society at large are included in an organisation’s objectives.

For example, Coles Myer has a Code of Conduct and a corporate social responsibility policy. The company is a signatory to the National Retailers/TCFUA Ethical Clothing Code of Practice which aims to protect Australian clothing outworkers from exploitation. The company has also stated in the past that it will not buy carpets and rugs from manufacturers who use child labor. However, given the significant proportion of clothing and other goods the company sources from countries such as China, it would be reasonable to expect the company to have gone further in ensuring that all the offshore workers producing its goods are not subject to human rights abuses.

. . .
In 2001 Woolworths was awarded the ‘Business in the Community’ Big Tick in recognition of the excellence of its corporate social responsibility programme with Woolworths Kids First. A Group recycling programme has been established for waste cardboard, plastic and other packaging to comply with the growing regulation in this area. In 1996, Kmart contributed to or raised $8. 5 million in cash for charitable causes nationwide, in addition to their generous support of United Way. These vary from energy efficiency, dealing responsibly with packaging and other waste products to maximising efficiency in its transport fleet. Through their support of Gifts In Kind International and similar partnerships, Kmart also donated more than $9 million in goods to charities last year alone. It enables them to build better relationships with suppliers and customers and can encourage positive associations towards the products and services that they offer. As an active member of ‘Business in the Community’ and latterly the Corporate Responsibility Group, it is their intention to build on the good work already in place to ensure that they meet the high standards and expectations of all of their stakeholders. In addition all the stores are targetted with energy saving initiatives by the Group’s energy saving manager.

K-Mart is another good example of a large organisation that expresses great social responsibility. Kmart expresses their social responsibility in many ways. 6 million for March of Dimes and reinforced the message that "Kmart Loves Kids. With an annual payroll of more than $3.

In this last financial year the Group has contributed £692,000 to communities in the UK through donations and sponsorship.

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