Nuala Beck

Nuala Beck is a highly praised economist and researcher. She writes one column for the Globe and Mail weekly, and is the president and founder of Nuala Beck and Associates, a consulting firm based in Toronto. Nuala Beck has written two books and is in the process of making a third book. The two already finished are “Shifting Gears – Thriving in the New Economy,” “Excelerate - Growing in the New Economy,” and “The Next Century - Why Canada Wins.”

In her book “Shifting Gears – Thriving in the New Economy” she introduces a new concept called the “new technology economy.” This concept compares the industrial economies of the old with the industrial economies of the new and how the products that were cheap in the past industrial economies have changed to new and different products in today’s industrial economy and are still the cheapest. An example of this is the Mass Manufacturing era which was from 1918 to 1981 and the Technology era which was from 1981 to the present. In the Mass Manufacturing era, the cheap goods and services to buy where energy and oil while in the Technology era it was microchips. Nuala Beck believes that there were three industrial economies. She believes that there was Commodity, from the industrial revoluti

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She determines smart and growing companies from the shaggy and declining ones by seeing how many workers are “knowledge workers” such as

doctors, lawyers, dentists, and other highly qualified workers. 8% of Canada’s labour force being “knowledge workers. Also she states that new high-tech technology is a major growth tool for

companies. She talks about how knowledge distinguishes smart and growing companies from shaggy and declining ones. ” The top ten countries are listed below:

Country and Rank % of Knowledge Workers, 1996

1. In conclusion, Nuala Beck is a great economist who knows what she is doing and if everyone were to follow her style of thinking, the world economy would drastically improve. Such as if I were to run my own company, I would base it on the New Economy because that way I will make profit and my company will also grow. machine shops

All of Nuala Beck’s concepts and ideas are relevant to me as a senior economics student because I too will be in the work force one day and if I am not a skilled and highly qualified worker then I may not have a proper job to be able provide me and my family with the necessary needs and wants for survival.

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