Wal-Mart

Length: 4 Pages 1027 Words

How sustainable is Wal-Mart’s competitive advantage in discount retailing in 1990? Wal-Mart’s competitive advantage in discount retailing in 1990 is very sustainable, because they follow the two competition principles – the key to a firm’s success in competition is its competitive advantages; and how sustainable a firm’s success is depends on how sustainable its competitive advantages are. Competitive Advantages are what customers’ value and what a firm is better than its competitors in. Wal-Mart’s customers value the value of the dollar and being able to buy brand names at low discount prices. Sam Walton’s philosophy was that he believed in the value of the dollar and keeping prices below everybody else’s. He made providing value part of the culture of Wal-Mart. Competitive advantages can be considered to be price, quality, design, convenience, good brand image and reputation associated with products and services and many other factors. Customers determine what competitive advantages are relevant to them and price, quality, convenience and brand image were what Wal-Mart customers considered to be the competitive advantages of Wal-Mart versus other discount stores. Competitive advantages come from Continue...


More sample essays on Wal-Mart

    Wal-mart
    Wal-mart. Over the years, Wal-Mart has become a vast success story in the retail industry. Of course, this success did not come overnight .... (300 1 )

    Walmart Marketing Strategies
    Wal-Mart"tms marketing strategies are based upon a set of two main objectives that have guided the firm through their growth years. .... (707 3 )

    pricing strategies of wal mart
    pricing strategies of wal mart. .... Many businesses, mainly small companies, use odd number pricing. Wal-Mart also emphasizes on the strategy of odd number pricing. .... (608 2 )

    Webera€™s Social Theories within
    Weber"tms Social Theories within our Modern Economic World Wal-Mart, the largest private cooperation in America reflects a lot of the business and economic .... (1391 6 )

    Franchising
    What are likely to be the long-term effects on the UK grocery market of Wal-Mart"tms take-over of ASDA? In this essay I intend to look at who Wal-Mart is. .... (574 2 )

    With reference to current ratio, in the case of Wal-Mart, 0.94 in
    With reference to current ratio, in the case of Wal-Mart, 0.94 in for the year ended 2001 to 1.04 in 2003 shows that it has been stable and slightly increasing .... (635 3 )

In having inventory warehouses close to its stores, Wal-Mart was able to restock its inventory within days instead of having to wait weeks, while at the same time removing its non-selling inventory from the store without having to store it until it was time to ship it out. "Wal-Mart identified its competitive advantages by the functional approach, which is to analyze each functional area of the company and to use benchmarking to assess relative strengths. Wal-Mart was very competitive in terms of prices and it gave its store managers more latitude in setting prices than "centrally priced" chains did. External sources can be classified as technological changes, changing customer demand and changing prices. manufacturers to participate in it and estimated that they had converted or retained over 1. They also benchmarked, by looking closely at their competitors. Under Sam Walton, Wal-Mart was always looking within itself to see how it could improve its services. There were interactions among departments and individuals were ideas and suggestions were shared on how to improve the business, and this included everyone from the bottom to the top of the ladder. Wal-Mart leases about 70 of its stores and owns the other 30. Using information systems they tailored merchandise to individual markets and stores.

PROFESSIONAL ESSAYS:

Approach of Wal-Mart
Approach of Wal-Mart. Wal-Mart, however, took a different approach in that it established stores in rural areas that were not served by nationwide discounters. (675 3 )

Wal-Mart
Wal-Mart. Wal-Mart is the worldÆs largest retailer as measured by total revenues. Wal-Mart has chosen its market niche carefully. (999 4 )

Analysis of Wal-Mart
Analysis of Wal-Mart. Wal-Mart is the world's largest retailer as measured by total revenues. Wal-Mart has chosen its market niche carefully. (999 4 )

International Strategic Audit of Wal-Mart
International Strategic Audit of Wal-Mart. By 1990, the Wal-Mart chain had become the nationÆs number 1 retailer (ôWal-Mart Stores, Inc. Historyo). (2308 9 )

Wal-Mart International Strategic Audit
Wal-Mart International Strategic Audit. Wal-Mart International Strategic Audit Sam Walton started with a single store in 1962. Wall-to-Wall Wal-Mart. (2311 9 )

Case Analysis: Wal-Mart
Case Analysis: Wal-Mart. Another risk is that Wal-Mart may spend years increasing the profitability of what is essentially another company. (1145 5 )