Cafe

If people didn’t have to worry about a stranger coming in and shooting up the shop or robbing the place, they wouldn’t have to take those moments to be afraid. Then people start to think, what if I don’t like it? What if it’s too hot? These are small things, but to north westerners, who always seem to be in a hurry, they can’t deal with these little complications. Eliminating fear is what brings back customers, if they feel comfortable and are fearless than they will return.

All of these fears and more can add up in a person. They don’t have to fear their coffee might be too hot or not taste to their satisfaction. The fear of this is small, not life threatening, but can be some of the biggest fears for some people.

When thirsty, caffeine addicted North westerners walk into a respectable coffee shop they expect a delicious tasting beverage that is to the perfection of their liking.

People that go to a particular coffee shop over a period of time, go there because they feel comfortable. When they leave, a wave of relief flows over the people of the coffee shop. All of those feelings would not exist. Regulars often converse with the employees that brew their coffee, it gives them a feel of comfort that wouldn’t get if they went to a new place. ey are conversing with, they are distracted. There is no fear in their minds until they see the cup. All that time and psychological stress would not exert its self on that person.