Culture
One of basic emphasis in this literature is that there is a link between successful joint venture business and cultural awareness and sensitivity. The meaning of the behaviors and how business is conducted differ dramatically from cultures. These differences may not be important on the surface or in a short-term interaction, but they deeply affect commitments, relationships, cooperative decision-making, and other critical elements of social interaction;"...there are cultural and societal differences between Western and Asian people. The differences are often obvious and relatively understandable and even stereotypical, such as the need for consensus in many Asian cultures versus a more rapid-fire Western style. If either group conducts negotiations using simplistic stereotypes, then the likelihood of success goes down." (Shemwell, 2005, p73).Cross-cultural difference is not a simple or trivial issue, because culture is an implicit agreement among a group of people concerning what people's action mean. Most cultures agree on some basic principles, but there is a lot of variation on the details. The agreement on basic principles makes it appear as if cultures are converging. It allows business interests and conflicts to be n
Not only must there be a logical business case for the partnership, there must be an understanding of cultural differences of the two societies. However, the differences become apparent when people have to interact more intensively with each other on a joint venture negotiation. Strategies and Tactics AlternativesEvidence suggests that joint venture between parties contribute roughly equal capabilities and financial commitment is most likely to succeed. The mastering of the various negotiation tactics out there can make a stronger negotiator, and also help you to build a credible reputation in the business arena. I attempt to maximise my position at your expense. This can start the process, allow people to get comfortable in the meeting space, and give each side time to develop a rapport with them. Do not make the other side feel pressured or at a disadvantage when they are about to decide something, which can result in negative consequences for you. This is when the synergy anticipated from joint venture negotiation is more elusive than anticipated. If Dong Fong gives into a negotiation, which surpasses set limits, it may be forced us to back out of a negotiation. If we are portraying ourselves as unsure or ungrounded, we can be taken advantage of easily. In contrast, the negotiation approaches in international joint venture such as:". Unfortunately, this is the approach that most businessmen take in the negotiation of long-term contracts. Negotiation TacticsNegotiating tactics can help improve strategies and approaches to various business negotiation situations where negotiators may have trouble and conflicts.
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,
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