hidden behind closed doors

             Every day of their hectic week, women all over the world are being summoned to a dark dreary dungeon. Women of all ages, race, creed or economic status are not immune to this fear. We as women must all endure this torture. Where would you find this dungeon, women descend to virtually 365 days a year? The answer will surprise you, since the majority of women find these dungeons in their own homes. Builders call these darkened walls a laundry room. How can we as women change these dark walls into bright and cheerful rooms? We look to the advertisements in our local magazines for help. In a recent publication of Family Circle magazine, the advertisers of Clorox 2 Bleach-Free, have chosen to use vibrant colors, two animated laundry bottles and bold print to erase the idea that doing laundry needs to be a dark and lonely chore
             The top two-thirds of this advertisement depicts a white washing machine with a white tiled back splash, faded softly into the background. Also faded into the background, a bouquet of pink flowers with green leaves which decorates the upper right hand corner of the ad. The advertisers hope your subscious will pick up these props. But the main focus of this ad, (for your Conscience) are two life-like laundry bottles. On top of the faded washing machine is a neatly stack of brightly colored clothes. With the sun’s reflection shining upon these two bottles, the reader is given the impression a laundry room does not need to reflect a dark dungeon. These vibrant colored laundry bottles seem very cheerful with smiling faces and raised eyebrows. Each displays its own individual packaging labels. The two bottles are apparently engaged in a pleasant conversation. The laundry bottle on the left, Ultra Clorox 2, having the vibrant blue container with a red head (lid) has her arm (handle) behind the second bottle. Advertisers want consumers
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hidden behind closed doors. (1969, December 31). In MegaEssays.com. Retrieved 08:43, March 28, 2024, from https://www.megaessays.com/viewpaper/43548.html