Women in the Media
What event began the emergence of women as true players in the media? Was it Sherry Lansing's appointment to President of 20th Century Fox in 1980, becoming the first woman to head a studio? Was it Cathleen Black in 1979 becoming the first woman publisher of a weekly consumer magazine, New York? Or did the real power for women in the media come later with Geraldine Laybourne reinventing children's television on Nickelodeon or Judy McGrath sending MTV into 265.8 million households all over the world? Do women in the media, in fact, really have any power today?This paper will examine the power of women in the media through four different women, Sherry Lansing, chair and CEO of Paramount Pictures, Cathleen Black, President of Hearst Magazines, Geraldine Laybourne, Chairman and CEO of Oxygen Media, and Judy McGrath, President of MTV. Sherry Lansing received a Bachelor of Science degree from Northwestern University in 1966. After graduation, Lansing taught English and math at Los Angeles public high schools. She quit teaching to become a model for Max Factor and Alberto-Culiver and also held minor roles in a couple of movies. She is often quoted for calling herself "a terrible actress." Still interested in film, Lansing took a
All of her success and accomplishments could have been discussed. Ironically, the exact same question was asked of Judy McGrath, President of MTV. com) because kids hated it so much, Nickelodeon is now the number one network for kids today. Her aim with her new venture, Oxygen Media, is to incorporate a woman's cable network with several different Internet sites. In a way "we've come a long way, baby. The first line of the comment appealed to me. "Men Are From Mars, Women are from AOL," September 18, 1998. Cathleen Black is another important player in today's media. She was a model for a mere three years of her life, had been in the film industry for almost ten years, yet the headline made no mention of her experience as Vice President of Creative Affairs at MGM or as Senior Vice President of Production for Columbia Pictures.
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Acceptance Essays
