cross culture

             Culture exists in every society. It is the specific learned norms based on
             attitudes, values and beliefs. Culture is often based on long standing traditions
             that have been passed from elders to the younger generation. It can be
             evolved through societal and religious influences. Changing culture, though
             difficult, can be done through choice or imposition. When culture are isolated
             they tend to stabilize and change is slow or ceases. When culture makes
             contact with other cultures, a type of cultural borrowing takes place and is
             more prominent when languages are similar or identical. Culture not only
             influences daily life but also effects business transactions that take place in
             that community. Because culture can vary from country to country and even
             area to area doing business in a foreign country can cause complications for
             even the best of business managers. The culture of the country a company
             does business in can and will effect many of the business decisions that the
             company has to make. Cultures are made up of group affiliations. Ascribed
             group memberships include those based on gender, family age, caste and
             ethnic/racial/nation backgrounds, they are determined at birth. Acquired
             group memberships are not determined at birth and include religion, political
             affiliation and professional and other associations. These affiliations often
             reflect the status the individual has in the country's class system. Therefore
             manager's must make themselves aware of the implications certain positions
             will have and target those job vaca...

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