Culture exists in every society. It is the specific learned norms based on
attitudes, values and beliefs. Culture is often based on long standing traditions
that have been passed from elders to the younger generation. It can be
evolved through societal and religious influences. Changing culture, though
difficult, can be done through choice or imposition. When culture are isolated
they tend to stabilize and change is slow or ceases. When culture makes
contact with other cultures, a type of cultural borrowing takes place and is
more prominent when languages are similar or identical. Culture not only
influences daily life but also effects business transactions that take place in
that community. Because culture can vary from country to country and even
area to area doing business in a foreign country can cause complications for
even the best of business managers. The culture of the country a company
does business in can and will effect many of the business decisions that the
company has to make. Cultures are made up of group affiliations. Ascribed
group memberships include those based on gender, family age, caste and
ethnic/racial/nation backgrounds, they are determined at birth. Acquired
group memberships are not determined at birth and include religion, political
affiliation and professional and other associations. These affiliations often
reflect the status the individual has in the country's class system. Therefore
manager's must make themselves aware of the implications certain positions
will have and target those job vaca...