Over the last decade, the running sneaker industry has become very
             profitable. The demand for a top quality running sneaker has grown in quite large
             numbers. Therefor leaving competitors in this industry with no choice, but to
             constantly improve their product. Within this literature, I wish to explain three of the
             major differences, between two of the best running sneakers on the market.
             Two running sneakers that have been noticed for their outstanding quality are,
             the Air Max "95", made by Nike, and the DMX Fusion Lite, made by Reebok. They
             are bolth excellent, high quality running sneakers, but they have many differences.
             They bolth have taken different approaches to their cushioning systems. Their
             outsoles, or bottom part of the sneaker, also have drastic differences. The same also
             applies, for the upper part of the sneakers.
             The cushioning system in the Air Max "95" is an excellent and unique way of
             providing comfort and support. You would think that, because of its name, there
             would be air in the sneaker. This statement is entirely untrue. The Air Max system
             uses three separate pockets of a compressed, lightweight gas. They use this gas,
             which is even lighter than helium, to reduce the weight of the sneaker. Each pocket
             of gas is strategically positioned, and they each have separate P.S.I. (Pounds per
             Square Inch). The first pocket is all the way in the rear of the sneaker. This pocket
             is known as the crash pad. It is the smallest pocket and is made to absorb the force
             of impact as you run or walk. The P.S.I. in this pocket is only fifteen. The second
             pad is right after the first on and goes up to the middle of the sneaker. They have
             made this pocket more stable and gave it a P.S.I. of twenty-five. The final pad
             covers the entire front half of the foot. This pad is designed for comfort, and spring.
             This pocket receives a happy medium P.S.I. of 20.
             The Reebok DMX Fusion Lite Is simi...