McCruelty, Stepping Up For Animal Suffrage
             You see it every time you go into a McDonald's little kids playing with their new surprise toy, little league teams celebrating with a victory meal, and people getting a quick bit to eat while passing through. McDonald's has become an icon in the fast food market and one of the worlds largest beef consumers. McDonald's is leading the world by purchasing the largest consumption of beef in the United States. Also, in Europe McDonald's is one of the top chicken consumers with killing over a half million chickens a week. This ad is produced by PETA's McCruelty campaign. Their object for this campaign is to get information out the animals suffering behind McDonald's restaurants. McDonald's always wants the image of being a nice family fast food restaurant but when you look passed the ads and happy meals there is a lot more to these fast food restaurants than they want you to know. Annual reports from McDonald's talk about "Global Domination" from the world leading fast food chain,!
             nothing about stopping the suffrage they are causing animals. This is a good persuasive ad because of the use of the visual pictures and use of sarcasm in the text used to taunt the real product.
             McDonald's always wants kids to have a happy image of Ronald McDonald, so in PETA's ad Ronald is holding a butcher knife with blood covering the knife and himself. PETA shows Ronald like this to symbolize that McDonald's should be responsible for much of the animal suffrage that is going on in the world today. They are responsible because McDonald's sponsors and owns many factory farms that abuse animals. The corporation abuses animals by beating cows, confining pregnant pigs into stalls, pumping them full of hormones, and other painful acts. McDonald's is known for making kids all over the world happy when getting their "Happy Meal" with a special surprise toy inside, but in this "Unhappy Meal," it shows a different ...