Options - Yahoo
Yahoo! Inc. is a global Internet communications, commerce, and media company that offers a comprehensive branded network of services to more than 120 million users each month worldwide. As the first online navigational guide to the World Wide Web, www.yahoo.com is the leading guide in terms of traffic, advertising, household, and business user reach, and is one of the most recognized brands associated with the Internet. The company also provides online business services designed to enhance Yahoo!'s clients' Web services, including audio and video streaming, store hosting and management, and Web site tools and services. The company's global Web network includes 21 World properties. Yahoo! has offices in Europe, the Asia Pacific, Latin America, Canada and the United States, and is headquartered in Santa Clara, California. Yahoo! was developed and first made available in 1994 by the Company's founders, David Filo and Jerry Yang, while they were graduate students at Stanford University. The Company was incorporated in California on March 5, 1995, and commenced operations on that date. On May 18, 1999 the Company reincorporated in Delaware. In August 1995, the company commenced selling advertisements on its Web pages and recognized i
The company experienced dramatic growth providing broadcast media, communications, and commerce services. ) In turn, Yahoo!'s profits have been hurt, and it is also seeking for ways to improve its bottom line. During 1999, approximately 5,200 customers advertised on Yahoo! properties. As good as Yahoo!'s prospects are for the future, with all of its new sources of revenue as well as with the new pay services it is implementing, Yahoo! still faces near term uncertainty for shareholders. With over 110 million unique users and 485 million average daily page views during December 1999, Yahoo! has clearly proven its ability to attract Web users like moths to light. Yahoo! is the number-one destination of users of the Internet the world over. 43, therefore making the Put a profitable investment with minimal risk. Yahoo! reported fourth quarter earnings that met Wall Street's expectations, but the company offered a dismal outlook for 2001 as it struggles to diversify its business beyond the dot-com advertising that has dried up in recent months. I do however believe that over the long term Yahoo! has a strong outlook and will perform well for its shareholders. With Yahoo!'s customizable services available in the U. Jeff Mallett, Yahoo's president and chief operating officer, says the company is making progress in building up its newer revenue streams. !com ushered it into Web-based audio and video. I believe that over the next few months, Yahoo!'s shares will be trading below the current market price of $25.
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