Considerations in International Marketing

Length: 8 Pages 2083 Words

Chapter 7: The International Legal Environment: Playing by the Rules Chapter Questions 1. Differentiate among Code Law, Common Law, Islamic Law, and socialist legal systems, and explain the implications that each may have on the activities of international marketers. Common Law ¡V The basis for common law is tradition, past practices and legal precedents set by the courts through interpretations of statutes, legal legislation and past rulings Code Law ¡V is based on an all-inclusive system of written rules (codes) of law. Under code law, the legal system is generally divided into three separate codes: commercial, civil and criminal. Implications between the above arise the areas of contracts and Intellectual Property rights. Under common law, ownership is determined by use. Under code law, ownership is established by registration. Islamic Law ¡V The basis for Islamic law is the interpretation of the Koran. It encompasses religious duties as well as the secular aspect of law regulating human acts. Islamic law defines a complete system that prescribes specific patterns of social and economic behaviour for all individuals. Unique Aspects: „h Prohibition against the payment of interest „h Prohibition against investment Continue...

More sample essays on Considerations in International Marketing

    International Services Marketing
    .... dimensions of service quality, it is important for international marketing managers to .... and developing economies, and how these affect considerations in service .... (8771 35 )

    International Business
    .... the Spanish Foundation for Marketing predicts that .... were added according to INCI (International Nomenclature for .... Considerations are the exchange rate with the .... (3026 12 )

    Marketing Basics
    .... Price Marketing plans must include price considerations. .... adaptation; the EU; benefits and risks; market attractiveness; international marketing mix strategies. .... (3593 14 )

    .... Successful international marketing strategies can exist .... pragmatism, efficiency, international outlook, conservative .... or ethnic considerations, the Portuguese .... (5671 23 )

    .... Utilizing these marketing considerations appropriately Starbucks has .... have an extremely successful marketing plan .... continental and international growth Starbucks .... (870 3 )

Varying dialects and different languages within countries can make national surveys impractical. In most countries agreements are enforceable by law. in activities that violate the Shari'ah; such as businesses dealing with gambling, alcohol etc. The most clear-cut means is to include a jurisdictional clause in the original contract. Developing countries obviously have an interest on increasing the positive economic information about their country given the competitive market for attracting international firms and the level of investment at stake. Arbitration V the parties involved select a disinterested third party as a referee to determine the merits of the case and make a judgment that both parties agree to honor. The conditions of steady development exist. law that prohibits companies to pay bribes and outlines means for punishing company executives, employees and agents for their actions. When international commercial disputes must be settled under the laws of one of the countries concerned, the question of which law governs is usually determined in one of three ways:A. Quantitative techniques: surveys, questionnaires, interviews (all have structured questions so that data can be structures and compared. Green Laws cover everything from industrial pollution, hazardous waste disposal and deforestation to consumer goods packaging and its effect on waste management etc.


Considerations of International Marketing
Considerations of International Marketing. Introduction Innovations in transportation and communications during the twentieth century (2608 10 )

International Marketing Environment
International Marketing Considerations It is important that a company undertake international marketing with the same care and consideration that it uses when (752 3 )

International Marketing Strategy
or when it evaluates a current international marketing program, it destination country (including demographics, purchasing power and political considerations). (761 3 )

Market Research in International Areas
data research is enhanced compared to its historic role in international market research (Chisnall 2000). MARKETING CONSIDERATIONS Companies considering doing (3234 13 )

International Marketing Plan
This research develops an international marketing plan. and an examination of marketing in the is considered initially, followed by considerations of Mexico's (2798 11 )

strategic plans must consider whether or not international marketing is a research considers the internal and external cultural considerations that influence a (1347 5 )