Napster
Imagine you're in a small band, in a small county, with a small amount of money. You have an incredible amount of talent, but no way to get your music into the mainstream without cash. You have sent demos of your work to dozens of record companies without any replies. What could you possibly do? In this new age of technology, there is one very obvious choice, Napster. For those of you who don't know, Napster is a program that allows you to trade music with thousands of other people across the world. Hundreds of unknown bands have put their music on Napster, free of charge, and have struck big time deals with record companies. This is the greatest marketing tool to hit the music market in history. Unfortunately, Napster is under a lot of pressure from some big name record companies. It all began a little over a year ago when Metallica began hounding the Supreme Court about Napster. They claimed that when Napster allows their users to trade music that is copyrighted, they are infringing their writes. Is this true? Well, that's not up to me or you to decide, it's up to the courts. The trial is currently pending, and the Federal District Court has issued a pre-trial injunction ordering Napster to block the trad
What we do know is that there is a market out there for online music, and it should be taken advantage of. An MP3 is basically a compressed WAV. But there are several programs already on the market that don't have a central server, thus cannot be shut down. As far as I'm concerned, whether or not Napster gets shut down isn't that big of an issue to me, because online music trading cannot be stopped. Napster, and all other online music companies, are the future of music marketing. Napster has already struck deals with several small record companies who are going to allow Napster to play their songs for a fee. Music fans are fed up with the lack of musical variety, and the price that it is offered to them at by the record companies. ing of specific music files at the request of copyright holders. Record companies need to open up their eyes and see that online music is going to be the greatest marketing tool in the history of music. One question that is being asked about paying to download music is; how much should it cost? Well, no one knows for sure how much people will pay to download music yet, or even whether it will be charged monthly, or by the song. Not only is this an outrageous price, but you also don't really know if the CD is good or not until you have already bought it. Music companies need to get in with Napster now, before it is too late. file, allowing less of a computers hard drive to be taken up, but cannot be played in a regular CD player.
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