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My View of the Broadcasting Industry

Finding a job in any field in this day of age has become very competitive. In the broadcasting industry the competition among applicants for a job has become increasingly tougher. The broadcasting field has become one of the most competitive and cut-throat businesses for college students to get into. It is easy to think when you are a child that you want to become the next Peter Jennings or Marv Albert. However, the reality of becoming one of the top flight broadcasters in this field is not as easy as many think. Many people who go into the field of broadcasting do not realize the amount of work, dedication, and most importantly luck it takes to make it in this business. The book that I have read is A Reporter's Life: Walter Cronkite. This is a biography of perhaps the greatest television broadcaster in the service of bringing news to America and the rest of the world. Walter Cronkite has had votes cast in his favor for most influential decision-makers in America and the most trusted man in America. Cronkite has been affectionately nicknamed "Old Iron Pants" for his unflappability under pressure, Mr. Cronkite's accomplishments -- both on-air and off -- have won


In order to make it in this business a person has to be willing to make sacrifices, start at the bottom of the barrel, and be willing to work everyday of the year. By reading this book, I realize you only can become as successful as you want to be with a little luck. All are needed to make it in this industry. In closing, this book has painted a picture of how important one person can become to America. him acclaim and trust from journalism colleagues and the American public alike. Another great misconception I had about this industry is how great luck plays into your success. I always thought you were reporting the dangers of other people, but as things have presented to me I realize the seriousness of on location reporting. Establishing relationships with others in this business is a key component to making it in this business. This proves just how highly he is still regarded in this country and by CBS. Cronkite dedicated his life to the success he has achieved. When I read the stories about Cronkite and then thought of the dangerous situations presented to you (Mr. A person must be willing to start their career in the doldrums of Montana. Cronkite started his career in Houston as a campus correspondent for the Houston Post. He is the most respected broadcaster in this country. You have to work to make a name for yourself, the station managers at the smallest television stations in this country do not go looking for names.

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