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Maslow's Hierarchy of Needs and Business Ethics

Maslow's Hierarchy of Needs and Ethics Maslow's hierarchy of needs is a diagram that explains in great detail, every level of a persons needs. These needs are true for everyone. They may be used to better understand someone and may be incorporated into any situation. I will attempt to incorporate Maslow's findings into my business ethics program. This may also be converted into something called the stages of organizational need. It describes very well the different stages of customer satisfaction; this is how I will incorporate Maslow's teachings. The basic organizational need is: Core products and services that work. This is the very most basic service tha


They should make the buyer fee like they are not just a customer, but also a friend. This level of need requires the seller to develop a reputable status with customers. This translates to the seller standing behind his products. This is a major part of salesmanship known as customer satisfaction. A salesman first duty in the way of ethics is to stand behind his products. All of these levels may be achieved and many are needed for success. Sellers who offer exceptional customer service and satisfaction achieve this level of need. The second step is: Reliable services associated with core products and services associated with core products and services. This requires a great product, excellent customer service, and a continued, valuable relationship between buyer and seller. The fourth level of need is: Supplier-developed innovations. A seller should be open and willing to answer all questions about the product before and after the sale. The last level of Organizational need is: Partnership its suppliers. This level of actualization is only received by the seller through the mastery of salesmanship. This is the highest need for self-actualization.

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