Film Trailers
How do the Film Trailers for Mission Impossible 2and X-Men Persuade an Audience to View the film? These two films are now Box Office Hits- but why? Somehow the film companies have persuaded an audience to pay L4.00 of their hard-earned cash to go into a cinema and see the film. The film companies have created a trailer for the two films, which encapsulates the essence of the film without giving too much away. Is this hard to do and how did the film companies do this? When a film company makes a movie just like any other business venture they are trying to make money. Everyone likes cash in their hand to do whatever they want. The difference is we are talking about an international venture costing millions and millions of pounds with a lot at stake. This causes the film companies to pull out all the stops, to try and put in the big names, lots of action and everything that pleases the audience. This is exactly what Mission Impossible 2 and X-Men have done.Mission Impossible. When these two words are spoken we immediately say: "Your Mission, If you choose to accept it..." and "This message will self-destruct in 5 seconds..." This is what the film company tries to get across. It still keeps the original ideas of the hit six
Although he isn't as widely renown as Tom Cruise everyone knows who Patrick Stewart is because of his bald head. The first dialogue we hear is by a female character, which says, "Hold onto something", this gives a fell that it is going to be fast, action packed and thrilling. The music has also been specially adapted to the trailer because it is not how the song goes at all. This list also applies to the X-Men film, BUT the X-Men trailer appeals to men. All the humans seem helpless, we see this because the film distributors want us to see the monster are big, cruel and stronger than humans are, they want us to sense the helplessness of the humans in comparison to the monsters. The music is very fast and electronic, like the M:i-2 music but not the same, because it is not by a major artist and is more sci-fi. c) Appeal to different ages, it is important that the film appeals to all ages because it wants to make large amount of money and it wants all of the target market to see the film. Tom Cruise is first seen climbing up a needle of rock, without a harness in a dry, barren and godforsaken place. The Mission Impossible 2 trailer is specially designed to:a) Appeal to audiences of BOTH sexes, the first film was also appealing to both sexes, Tom Cruise especially appeals to the women and the fast-action and martial arts appeal to the men. d) Encapsulate all the genres, if it just shows one type of genre it is not showing its true colours. In the trailer they use music very effectively, they hire in the world's most popular (and arguably worst) band, "Limp Bizkit" to play their hit song "Take a look around", but don't let the title mislead you, it has been specially created for use on the Mission Impossible film. These are the ways that M:i-2 and X-Men attract their customers. This appeals to the men because they like violence and they go to see the film at the prospect of some good martial art action. This is because the comic book/magazine was out when they were younger and it wants them to reminisce about the magazine and attract their attention.
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