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McDonaldization

The car wash industry is one sector of society that has become dominated by the four
aspects of McDonaldization. In many cases, these four aspects are easier to point out in
the car washing industry than they are in the fast-food industry that George Ritzer
explored. Nearly all areas of society seem to be in some way affected by the different
principles of McDonaldization.
According to George Ritzer, efficiency is the quickest and easiest way to reaching
an end (40). The car wash industry is a good example of an aspect of our society that is
dominated by this principle of McDonaldization. Perhaps the most obvious example of
efficiency in the car washing industry is the use of the conveyorized car wash. Both the
car wash I formally worked at and the two car washes described in the articles use a
conveyorized system of washing cars, in which cars are placed on a moving belt that goes
through spraying water and moving bristles. This is a much more efficient method of
cleaning cars than acutally hand washing the cars at home. It takes much less time and
effort. Another example of efficiency, according to the article on the Scrubadub Auto
Wash, is the use of recycled water. This helps to preserve tons of gallons of water that
might be wasted if washing the car at home. At the Carolina Springs Autospa, there are
three different workstations where the cars are pulled out of the wash to be finished. Due
to the limited number of work stations, there is a large amount of pressure to quickly
finish the final touches to cars before others are pulled out of the wash. This is an
example of how George Ritzer says that efficiency may lead to low quality work (41).
The limited number of work stations will cause employees to cut corners in order to
quickly finish a car. This results in low quality work. George Ritzer also mentions that
getting people in and out is a form of efficiency (43). This form is present at the Carolina
Spr...

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McDonaldization. (1969, December 31). In DirectEssays.com. Retrieved 08:45, August 28, 2015, from http://www.megaessays.com/viewpaper/92069.html