To get your Attention!
With the many different methods of advertising, sometimes advertisements can get on your nerves. Advertising, believe it or not, has a purpose. It does not exist to annoy you. Advertisements exist to get your attention and once they have it, they make you aware of the many different products and opportunities for you to obtain these products. Advertising is everywhere with everything you do. I want to show you throughout your day, how many different forms of advertising you will experience and how advertising can influence your decisions.
On your way to work, you see a billboard that is offering a way to brighten your day by listening to Bill Banks and the morning crew on hot 107.1. So you tune your radio to that station. On the radio you hear: How would you like a hot and fresh sausage patty on a soft, made from scratch buttermilk biscuit? McDonalds would “love to see you smile“! Before you heard that McDonalds commercial - you probably weren’t even hungry but now you find yourself pulling to the drive-thru so they can see you smile.
When you arrive at work, you notice that one of your co-workers, Joe, is wearing a very interesting t-shirt that says, “I had the time of my life at the
It was meant for you to ask questions about the place and for Joe to advertise the place by telling you about it. The demonstration that I have talked about in this paper has proved that advertising can influence you in ways that you may not be aware of. You may not have even noticed this method of advertising that influenced you to ask Joe about the place on his t-shirt but that was the intention of that type of advertising. Advertising grabbed you again!So how is that for a day Do you see how advertisements are everywhere you turn One thing that advertising does is grab your attention long enough to let you know what you are missing out on. Even though advertisements may get on your nerves, it serves a purpose and I must admit that it does it well. Advertising is doing an excellent job of capturing your attention. The advertisement is what influenced you to go to the store in the first place. While you were at the grocery store, you picked up a few more items than you intended to. You may be able to ignore the temptation to get into you car at that very moment to go and see that "brighter side" of Sears but let"tms say later on that week, your girlfriend ask you to go to the mall with her. You think these will go great with the outfit that you"tmre wearing to the club next Friday with Joe. Word-of-mouth is another excellent way to advertise anything. If you weren"tmt going to "be there for a while", perhaps you would have rather had a Twix - "two for me none for you!"Advertising is only successful if you let it influence you. Unconsciously aware that you are in Sears - the same store that has that cute pair of shoes on sale - until you walk past the shoe department and the same shoes that caught your attention on the commercial, caught you again. " So, quite naturally you ask Joe, What is the Palace and what did he do there that was so much fun Joe tells you that it is a club that he went to last weekend.