Subjects:
Mobile Commerce is any transaction with a monetary value that is conducted via a mobile telecommunication network. According to this definition, mobile commerce represents a subset of all E-Commerce transactions, both in the Business-to-Business and Business-to-Consumer area. In other words it is a retail outlet at customers hand to access and transact business 24 hours non stop anywhere.
Attributes of Mobile Commerce
Mobile Commerce Market Drivers
Accessing Internet facilities
M-Commerce Enabling Technologies
M-Commerce Business Models and Applications
Key Success Factors of M-Commerce and other related issues
M-Commerce – Indian Perspective
Barely before Internet-facilitated e-commerce has begun to take hold, a new wave of technology-driven commerce has started - mobile (m-) commerce
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The transition from e-commerce to m-commerce will introduce additional security threats compared to the status quo; issues that have already been solved for e-commerce re-emerge as security is traded for performance on low-power mobile devices. Prominent technologies now emerging include symmetric DSL variants such as SHDSL as well as high capacity fibre. Near term (a 12 to l8 month timeframe) operator strategy is likely to focus predominantly on cost reduction approaches. The diffusion of M-Commerce is contingent upon a majority of Internet browsers using mobile digital phones. In addition, it is not considered to be a big leap to develop voice-enabled e-commerce and ERP (enterprise resource planning) platforms. The key software component within this integrated architecture is an event management engine to monitor, detect, store, process and measure information about outside events that are relevant to all participants in M-Commerce. The result has been a substantial need for a rethink of business models and strategies. Same goes for e-marketplaces, enterprise portals, and other Internet applications. Promising unlimited information, entertainment, and commerce, mobile commerce gives users the ability to access the Internet from any location at any time, the capability to pinpoint an individual mobile terminal user's location, the functionality to access information at the point of need, and a need-based data/information update capability. E-mail, stock quotes, weather, and traffic reports will be the mobile content that alters consumer behavior and makes people more dependent on their mobile devices. major advances in M-commerce aren't going to happen until higher-bandwidth networks are deployed and wireless service providers cooperate with each other instead of pushing competing standards. Mobile hardware, software, and wireless networks enable mobile commerce systems to transmit data more quickly, locate users' positions more accurately, and conduct business with better security and reliability (Mobile commerce: Promises, challenges, and research agenda Journal of Database Management Keng Siau & Ee-Peng Lim & Zixing Shen
With the growing penetration of wireless device usage and the widespread adoption of the Net, people are looking for ways to access data wherever and whenever they want. Technology choices abound, investment sentiment is now difficult, and new revenues remain uncertain and unpredictable. In the current climate, this might prove unacceptable.
The Metro Access segment supports the requirements for high-density population areas.
Essay's Topics
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