Abstract The purpose of this study was to find out how much college/university students use texting to communicate with friends and family. Relatively little research has been completed which explores the exploding use of cell phone text messaging as a primary communication mode in both friendships ...

In society today, the Internet is a fabulous tool for automobile companies to inform the public about their products. In addition, the Internet serves the consumer, allowing potential customers to research various vehicles they are considering. By bringing customers in through Internet-g...

1.0 Introduction: ¡§The Internet will become the primary direct response medium¡ Internet is such a cost effective means of communicating with customers. In the recent years, many advertisers have seen opportunities to advertise on the Internet. But there are still arguments from both s...