ecide what their children watch. Many eyes are set on the current "V-Chip," that which enables parents to censor specific shows that portray acts of violence or have sexual conduct. This is not enough however, for the meaning of violence getting to the point where children will imitate the things that they see differs in each household. Some parents feel that shows such as "Power Rangers" are way to violent, while others feel that it is the more adult shows such as "60 Minutes" that force carnage into youths' brains.
The television world does not entirely agree with the critics, however. They feel that a rating system enforced will be damaging to the profits earned, for more than one reason, the least being what parents feel their children should and should not watch. A good example is ABC, who noted that they lose about twenty million in advertising profits every year because of sponsors rejecting controversial programs. This is a gigantic loss to the average person, but most likely only a minor percentage
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