In many newspaper articles and reports, statistics are often manipulated to display more understandable results. However by manipulating the results, the statistics may favor one conclusion more than another in one hand, or lead the listener or reader to illogical conclusions in the other. Flaws in an argument usually arise when failing to address the real issues in an argument, usually by referring to irrelevant emotional appeals and other diversionary tactics. All in all, weather these things occur deliberately or unintentionally, they surely (in my opinion) weaken the argument and hits the reliability of the arguer. In this report I will give two examples of statistical manipulation taken from an advertisement in the December/2003 edition of "FLEX" sports magazine. Both were taken from an advertisement for "XENADRINE-EFX" and contain an error when giving surprisingly accurate forecasters in speaking of extremely delicate changes, which occur inside the human body. The second flaw was there lack of giving specific definitions concerning these issues. In what follows is a more detailed lay out of this situation.
First, let us look at the first example of a statistical flaw within an advertisement of "XENADRINE-EFX" in FLEX magazine pg.225. This is a weight-loss product, which has been recently heavily publicized. The advertisement claims the product can give incredible results regarding our weights. The statistical claims are located in this quote from the advertisement, it states "In another independent study-EFX was clinically proven to increase peak metabolic rate by 13.4%.....who took the label recommended dosage of X-EFX experienced a remarkable 32.1% decrease in appetite levels and 60.4% reduction in fatigue levels" . Glancing at this data would lead one to believe that it's simply laid in an "unrealistic" manner. The researchers of this product have no way of actually estimating such a
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