ORGANISATIONAL BEHAVIOUR AND ANALYSIS COURSE ASSIGNMENT QUESTION 2 IN WHAT
             WAYS DO GROUPS BEHAVE DIFFERENTLY FROM INDIVIDUALS? This essay will attempt to
             answer the above question by not only studying the conduct of individuals and
             groups in a work context, but also by looking at the causes of behaviour.
             Organisational behaviour theories, experiments and case studies will be used
             to investigate the behaviour of first the individual and then the group in a
             work environment. The term "group" for the purposes of this assignment as been
             defined as a formal group which has been established by an organisation at a
             point in time in with the purpose of achieving a specified goal. Although it
             is noted that many friendship and informal groupings do develop. When both the
             behaviour of the individual and the group have been assessed, a discussion
             will be made as to how these behavioural patterns differ, why they differ and
             to what extent they differ. Individual Behaviour There are many theories of
             human behaviour used for the purposes of management and these are constantly
             being updated. Traditional management thinking focuses on the idea that in
             order to understand how a person will act in a given set of circumstances,
             individuals motives have to be assessed. A more modern approach looks at the
             individuals: abilities, personality, personality traits, ethics and culture.
             Traditional View In earlier models it was first assumed that people were
             basically the same, that they had the same wants and needs. Leavitt [1]
             suggested that there are certain generalisations, which are useful in
             predicting human behaviour. In order to illustrate these generalisations he
             asked this question, "What are the fundamental, unexceptionally truths of
             human behaviour?" Some of the answers he found included: People are products
             of their environment. People want security. All people want is bread and
             butter. People are f...