ly, and they are obviously objects of sexual attraction to
straight men. Studies have shown that women in household are more likely to
do the shopping for the family than are the men. However, further research
shows that the stereotypes portrayed in the media are not generally
accurate. "Commercials reinforce the old, culturally imprinted stereotypes
and create the new ones," (Olczyk, Twardowska) but they are not true to
A perfect example of the unfair and stereotypical portrayal of women
in media comes from studies on the comparison between the body types and
ages of women featured on television shows and those who exist in the
actual American demographic. This study found
that despite the fact that the majority of Americans are overweight, "5% of
female TV characters were rated as heavy,' wh
...