ed vegetarian diets increase the risk of iron
             and zinc deficiencies as there are many plant components tied up with these
             metals, and thus they are unavailable in the diet. Nutritional
             considerations can also be different in each year. One winter may see
             ruined citrus crops and this will result in higher juice prices. "It's not
             likely children will rush to eat a cup of cabbage to replace juice they
             Marketing to children has become a huge business worth billions of
             dollars. This is due to the rapid rise in the direct spending power of the
             children during the last few years. In 1995, the information in Interactive
             Marketing News and Youth Markets alert was that the expenditure by children
             under 12 was $14 billion, and that of teenagers was another $67 billion. In
             addition to their direct expenditure, they influenced the expenditure of
             another $160 billion by their parents was influenced by them. This has been
             noted by the media giants and they say that for the first time in the
             business of selling to consumers, the children are being viewed as an
             important part of the block of consumers who are buying. [4]In 1997, a
             study of Channel One Network showed that teenager's between12 and 17 years
             of age had a direct influence on the purchase of $19.6 billion of grocery
             items annually and regarding the purchase of another $32 billion, they had
             an indirect effect. The indirect influence was through refusal to eat an
             item. The impact of their brand choice was different in categories. For
             example, their influence was on the purchase of 87% of sports drinks and
             72% of frozen foods. Their huge influence on the market segment proves the
             The effects of television on children has been talked about written
             for the last 30 years, and the latest on the subject has been the studies
             that have been publi...