rtant common denominator should be the financial one: these have to be customers willing to pay a premium over the actual price of the groceries.
             In terms of the macro-environmental situation, the demographic, technological and economic variables seem to be the ones most likely to impact the activity of the business. The demographic variable will determine the distribution of the population to include the categories of individuals we will be targeting. For example, such a service can be really successful in Sweden or Denmark, aging societies, with a significant number of older individuals.
             In terms of technological factors, it is interesting to see how the technological evolution could potentially create an online service and improve the electronic options offered. Finally, the economic variables are impo
             ...