nity in the long term.
"They are a crucial extension of how a company interacts with the communities in which it does business." This imposes a challenge on the business as they have to be careful on how they interact and work with the community when going about their CSI program. If the business does not interact with the people well, they might find that the community may not support them and will not buy their products and or services. "The activity must have an upliftment dimension and be sustainable."
In order for a CSI program to be sustainable, community members must work with the business in order for it to be a success and be sustained and continued by the community itself. However if the community does not participate, a sustainable CSI program is doomed to fai
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