rch on the mental processes that they couldn't see and beginning to study behavior that could be observed directly. Among some of these psychologists was a man by the name of Ivan Pavlov. Pavlov was one of the great pioneers of psychology even though he was a physiologist. In 1904 he received a Nobel Prize for his studies of digestion. What Pavlov didn't know was, he was about to stumble upon one of the most important principles of learning and behavior. In Pavlov's experiment he gave a dog food to evoke saliva flow. Pavlov found that if he rang a bell each time he fed the animal, the dog would eventually come to salivate in response to the bell alone. A conditioned reflex had been established. This form of learning called classical conditioning (also referred to as Pavlovian conditioning) in which a person or animal associates one stimulus for another. This theory was the basis for future behaviorists to conduct their research. One of Pavlov's followers was a man by the name of John Watson. Watson is considered by many to be the founder of behaviorism (Durand and Barlow 21). The experiment that people most associate with Watson is his experiment with a little boy named Albert. Watson and a colleague would show Albert a fluffy white rat. Albert was not afraid of the animal and enjoyed playing with it. However, each time the boy would reach for the rat the researchers would make a loud noise behind him. After about five times of this, Albert began to show fear each time the rat came near. The researchers then determined that Albert showed fear towards any white fluffy thing. This experiment was the first
example ever recorded in a laboratory of producing fear of an object not previously feared (Durand and Barlow 22). Watson's view of behaviorism can be summed up best in his opening paragraph from an article he wrote:
Psychology as the behaviorist views it is a purely objective natural sc...