industry.
             Over the years CPC has developed a customer-based philosophy improving their daily mail operations, customer relations, public perception, professionalism, and the relationship between management and CUPW. To solidify Canada Post as a corporation that cares for its customers, they have introduced an ombudsman to act as a third party mediator in customer satisfaction complaints. Unfortunately, consumers ma not be aware of the improvements that the CPC has made of the last few years.
             "We are in business to serve all Canadian, businesses and organizations, through the secure delivery of messages, information and packages to any address in Canada or the World, at a level of quality and value that makes customers want to repeat the experience."
             Canadians have had little choice as to their mail carrier, however, with an increase in mail couriers, technological advancements in e-mail and on-line shopping Canadian customers now have more choices. Increased competition and technology has forced Canada Post to apply innovative and technological improvements to remain in business and grow. Canada Post has made milestone improvements since their incorporation, however, important issues still plague the Canadian company. Some of these factors will be reviewed in detail within this analysis and will include such issues as:
             · Public Perception - Evidence shows that Canada Post Corporation has made effective improvements in the level of service quality they provide to customers, however, the corporation is still plagued with poor customer perception. Canada Post was considered unreliable, overpriced, inconsistent and monopolistic in nature. As well, mail customers felt their service complaints fell on deaf ears. Customers associate the name "Canada Post" with these poor public perception traits and it is a stigma that even threatens Canada Post Corporation to this day.
             · Union Relations...