makes himself feard. For love is
             secured by a bond of gratitude which men, wretched creatures that they are, break when it is to their advantage to do so; but
             fear is strengthened by a dread of punishement which is always effective." Thanks to his great experience in life, Machiavelli understood many aspects of human behavior. He suggests that in order
             readily willing to deceive the citizens. One way is to "show his
             esteem for talent actively encouraging the able and honouring those who
             excel in their professions", this is because he thinks that
             ...