In actuality they showed how more workers were going to have to be employed for this particular project. Strategic managerial communication necessitates listening to messages that are not always obvious at first (Smeltzer, pp 60).
             In the previous case study it is extremely clear that Ford's senior leadership at the plant did not have a solid communications link with the front line supervisors. Ford had to spend a lot of time and money on averting a strike. Ford could have saved money and won the trust of their work force by simply passing on the project information from the beginning of the project. When leaders of an organization keep information and decisions to them
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