ia, appropriately titled "Drinking Motives predict Alcohol-related Problems in College Students", gave an interesting account of what these motives are. They classified two general categories. Both positive and negative reinforcement where expressed as the main types. In a positive reinforcement situation, one would be enticed to drink for pleasure, as in socially or celebratory. Negative motives include coping or escaping stress or merely giving in to peer-pressure. This revelation should not be any astonishing news to the majority of us. I would assume that most college students have gotten heavily drunk at one time o!
             r another as a result or peer pressure, or simply in pursuit of a wild and fun time.
             There are other times in which college studentÕs motives render entirely different, undesired outcomes. For example:
             "The vast majority of college students drink alcohol, and over half can be classified as moderate or heavy drinkers. Stud
             ...