sumers may just be tired of seeing that “orange warehouse” and just want change, which may give Lowe an advantage on becoming successful. Unless, Home Depot can conjure an alternative consumer approach for those consumers that are seeking change. And that is where subsidiaries such as Village Hardware and the Expo Centers come into play. These two new subsidiaries offer a variation to the already known “warehouse” reputation. Village hardware, currently in a test phase, consists of small outlet stores whose purpose is to cater to the customers that seek a quick in and out experience. They also provide a more attentive staff, which can answer questions related to consumer solutions and possibly ways to optimize the utilization of the product being purchased, this attention cannot be found at the current huge locations. In addition to a stronger !
             emphasis on customer service these smaller outlets give Home Depot the ability of entering into smaller markets where the need for large areas of property is unavailable. The Expo Center on the other hand consists of approximately 21 locations and there purpose is to showcase the products being offered such as kitchen ensembles, bathroom ensembles and other showcase items. The Expo Center offers consumers the option of having these furnishings installed by professionals. Lets say that for the most part the Expo Centers cater more to those who are not the so-called “do-it-yourselfers”.
             Recently, Home Depot has opened a location local to my area, Huntington Station, and this opening has raised a few ethical questions that have not been answered by Home Depot. The local town officials are n
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