o a major concern. While the violence that children see on television is not the only influence on aggressive or violent behavior for children and youth, children who see a lot of violence on television are more likely to view violence as an effective way of settling conflicts. There is little or no teaching of the many positive ways to solve problems. By the time children complete elementary school, the average child will have witnessed more than 100,000 acts of violence on television, including 8,000 murders. These numbers double by the time they graduate from high school. When children watch violence on television they are more likely to behave in aggressive or harmful ways towards others becoming less sensitive to others' pain and suffering. Children are more fearful of the world around them, and increase their appetite for violence in entertainment and in real life. Prime-time television contains five violent acts per hour !
             compared to an average twenty-six violent acts per hour during Saturday morning children's television. Rating of children's cartoons is a beneficial tool to parents. Parents are able to decide what their children will watch by using television ratings or choosing from a list of shows that are non-violent, informative, or entertaining. Kathryn Montgomery, President of the Center for Media Education, noted that "Children's television must be given the same serious attention as prime time, and not treated as a separate category where ratings do not apply or where ratings are softer".1 Dale Knuckle, professor of Communication at the University of California Santa Barbara, explained that:
             One of the contextual elements is important in shaping the effects of violence on the audience the viewer's perceived reality of that action. To the young child, everything on television is 'real'. Therefore, you cannot draw the conclusion that cartoon violence is a...