buildings. The majority of commercialism is in the form of television adverts and radio adverts. Movies are also suitable for companies to promote their products. The recent film Minority Report features a futuristic Lexus automobile which was designed and manufactured especially for the film. This film is the vehicle for many companies wishing to promote their products such as Pepsi, it's rival Coca Cola and Nokia. This type of advertising is almost subliminal as the viewer may not be aware that they are being bombarded with advertisements. Companies are now finding new forms of entertainment to exploit. The internet is wall to wall with advertisements. Popular sites get paid by companies to display their advertisements on their website. But the newest form of entertainment to be used as advertising tools are video games. A good example of this is the very popular game Tony Hawks Pro Skater 3. Although the majority of advertisements are skate related the exceptions are mobile phone giant Nokia and the automobile company Jeep, which is owned by the multi-billion dollar DaimlerChrysler company. The skate advertisem
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