or or how rich a consumer is, as long as they have the money to buy a product, there is potential to market the product to them. Such means causes anyone who can afford a product to intimidate them to purchase the product, thus keeping the consumer within their social class by causing them to buy things that they do not need, and not investing or saving their money for something important. Such cases can be observed on the purchase of a television; for one more inch diagonal width the consumer may pay out an additional fifty dollars, whereas the consumer could rather invest this money for something that may be vital to the person in the future, such as a doctor visit.
If lack of culture, and economics is not satisfying enough, consider crime. Due to commercialization and the societal value of wealth many crimes are committed in the United States every year concerning money; albeit drug sales, theft, or embezzlement more than half of all crimes are related to money. Low wealth causes social and psychological dissatisfaction; consider that most violent street crime concerning money is committed by those in the low middle class to poverty level area of the social ladder (Crime Statistics, 2002). Advancements in commercialization has caused us to not only class ourselves according to wealth but has increased the amount of copycat crimes, violent crimes, money crimes, and drug crimes. If words are not enough just look how crime has increased ever since the development of the television, the mass media, and even crime related advertisements.
Commercialism, however, can also be beneficial and functional. Before going into detail on the problems, the benefits, or even ways to derive the benefits of commercialization, one must first understand the history of commercialization and why it has developed into such a huge problem today.
The beginnings of commercialism can be derived from early civilization. Most early civilizations focused ...