ke frozen or infrequently used items.
             The hypothesis of the experiment was that the sales of stock up goods would react differently to price changes than non-stock up goods and that demand for both is more elastic for price decreases than for price increases. The Bayesian theory was used so that the most profitable price strategy could be discovered and used in case of a price war, and also to indicate when to stop the experiment. Being able to stop the experiment was a very important factor in this experiment, as the store could lose a lot of money in one or two weeks. The manager was able to evaluate the information and decide whether or not to continue the experiment. A manager had to decide whether or not losing x dollars in profit was worth the information that the experiment exposed.
             The experiment was run over six weeks with 72 grocery products. These products were not advertised during the test period. Regular prices were given to the products for the first two weeks. On t
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