This intriguing ad bearing the question, "Are You a Pearl Girl?" fuels the reader's curiosity to know what hides beneath the flip cover. Once the reader turns the page, the true purpose for the question is revealed. It is an advertisement for the new Tampax Pearl Plastic tampons. The ad is very colorful. A strand of pearls drapes across the faded background, and blue waves seem to inundate from an unseen crystal clear ocean. The phrase, "Better than the leading plastic," and four main unique features of the tampon also appear on the page.
             The ad attempts to convince the reader that the product's elegant design gives a woman better protection and makes her feel more comfortable and feminine everyday of her menstrual cycle. Pearls have traditionally been symbols of wealth, class, and dignity demonstrating the new tampon's superiority versus the other leading brands.
             It appears to the reader that Pearl's product innovation and elegant design combine to give a woman better comfort and protection to help her feel feminine, comfortable, and fundamental every day of their period. There goal is to say that each pearl on a strand has a meaning. That's why the ad uses a picture of a strand of pearls and each picture of the product is in the shape of a circle, resembling a pearl. The blue background illustrates water, the ocean, the birth place of pearls, and the thought of the ocean may seem relaxing to readers.
             The smoothness of a pearl reflects how the ad wants the reader to think of the tampon being inserted. The rounded tip of the applicator is super smooth and features five-petal closure for comfortable, gentle insertion, and the two parts of the applicator are specifically designed to stay in one piece. This makes it easier for a woman to insert the tampon in a hurry - no more assembling tampons before use. The color of the applicator is either white or iridescent
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