As one focus group member put it, "When you're out in public and you bring out a boots lipstick, no one bats an eyelid, when you take out a Chanel lipstick people look and stare. (Source L. Duncan Masters Student). It would be fair to say from this information, that cosmetics, can be what we aspire to be.
The sophisticated black tube with the double C encrusted on it- "says class" (source focus group), "it says wealth and taste". from this statement it would be clear to say that
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