e has been an ethical
concern since its introduction in the first part of the 20th century and
the early studies of media propaganda in the 1920s and 1930s that followed
(Brown & Singhal 1993). According to Brown and Singhal, the U. S.,
Britain, Germany, and Japan employed film and television to support their
respective military objectives during World War II. Therefore, history
suggests that the media can be misused to control public opinion; however,
as Brown and Singhal point out, if all films and television programs with
persuasive influence were eliminated, there would not be much intelligent
programming left for viewers to see. Nevertheless, critics maintain that
popular and successful films and television programs that promote prosocial
messages such as anti-drinking and driving campaigns can tend to produce
unanticipated social problems. For example, in the United States, school
boards and parents continue to debate the underlying logic of distributing
condoms to teenagers. "Young teenagers and pre-teens
...