f opening a low-carb retail store.
The following benefits to opening a low cab store were found on a low-carb information site. ¡§This Low-carb Nutrition Movement,¡ had its initial heyday in the 1970's and has been gaining significant momentum and credibility over the last three years. Today, reducing carbohydrates in one's diet to achieve effective weight loss and improve overall health is approaching the popularity of reducing fat in one's diet for the same purposes. While the grocery store shelves are lined with thousands of "reduced fat", "low fat", "no fat", and "lite" products to fully serve the low fat customer, the availability of low-carb foods in traditional retail stores is still very limited, since traditional stores are generally slow to respond to major nutrition trends. This provides a great motivation to open a low-carb outlet.
An article in the Washington Post stated that many entrepreneurs that had once been touting massive expansions of low-carb outlets are now being more reserved and even backing out of the market. According to the article a few months ago a Los Angeles, business owner was bragging about his wild success with his two low-carb outlets and saying that he would have a chain of stores with $100 million in sales within five years. Unfortunately, he made those claims when the locations were making about $4,000 a day in sales. Now those locations are bringing in less than $1000, and according to Saltzman sales are ¡§falling every week. Our retail days in low-carb are over.¡ To supplement this data we have included an explanation of the methodology and research design.
A survey was used as the basic method of this research design. These surveys were combined with information found on various websites to form the necessary results.
Team members began with using the World Wide Web to gather information such as the U.S. population, number of people currently on the Atkins diet (or the...