2 #4 #2 #2 #2 #3
             Note: Where no ranking appears, that Internet use was not among top 5 rankings for that country*3 Core cities
             Converting Internet e-mailers into Internet shoppers will be an important goal of marketers. Currently, purchasing a product on-line is not ranked highly by respondents in any country as a reason for Internet use. For providers of products and services, the challenge is to tackle the e-mail fraternity, and stimulate them into trying other services available on the Internet.
             It was said the use of the Internet for purchasing goods and services has enormous potential. This potential, however, remains largely untapped as evidenced by Netwatch results for Asia s leading economies. In these economies, less than 2 in 10 Internet users reported making even one purchase over the Internet.
             Converting Internet e mailers into Internet shoppers will be an important goal of marketers. Currently, however, purchasing a product on-line is not ranked highly by respondents in any country as a reason for Internet use. In fact, Netwatch has found that in many countries the number one ranked reason for using the Internet is to send and receive e-mail. For providers of products and services, the challenge is to tackle the e-mail fraternity, and stimulate them into trying other services available on the Internet.
             Internet is a relatively cheap form of advertising and will become much more universal as the Internet uses increases. It is also said effective by many professionals because it¡s a captive audience and is one-on-one. Internet surfers are not being distracted by anything or anyone else and are usually totally focused on the Internet media.
             The banner ad is the most common form of web advertising, 80% of web advertising is done with the banner ad. Banners are typically across the top or bottom of a web page and clicking onto them usually takes the surfers instantaneously into the site of the company ...