SWIM SCHOOLS in December 1994 to provide
             Behaviour in Organisations.(cont'd)
             programs promoting his teaching philosophies that have been so successful over the past 30 years.
             Due to internal and external forces, SA Swim Schools needs to make changes with some urgency to ensure that its customers and employees are satisfied with the services provided. The increase in domestic competition for SA Swim Schools has created an opportunity to develop a competitive advantage by using initiatives that improve the efficiency and professionalism of the business. The repetitive nature of Teaching creates a challenge for the managers of SA Swim Schools to motivate employees to continue to be innovative and enthusiastic about their work. This internal force means SA Swim Schools needs to develop a program to ensure that employees are motivated and satisfied with their job, which will help to retain them for longer.
             Although its philosophy is sound, SA Swim Schools currently has a dated system for assessing students, and keeping accurate records of their progress. I think the introduction of a new student evaluation and assessment policy would give customers confidence in the business through improved professionalism and efficiency. Currently there is no record kept of the student's
             abilities and achievements, making it difficult for office staff to schedule classes for the next school term. If the teacher of a class made detailed recommendations for each student, a more accurate, professional assessment could be made.
             Customers have suggested in the past that a reward system could be introduced to keep children interested in their swimming throughout the year. However there is a negative side to introduction of reward-based achievement, and that is the unrealistic expectations on the children
             Behaviour in Organisations.(cont'd)
             to continuously perform and improve at the same rate. Often children outperform a...